OKRs Scoring & Culture – Is 70% the New 100%?

OKRs Scoring & Culture – Is 70% the New 100%?

Not long ago I received this question from the CEO of a client company: What is the best way to try to change the concept of 70% vs 100% achievement of OKRs? Over many years we have built a culture that anything less than 100% target achievement is undesirable....